Peak Residential, Inc. Privacy Policy

Protecting your privacy is important to us and in compliance with local, state and federal requirements this privacy policy has been developed for our current and prospective customers and clients. The following explains the privacy policy of Peak Residential, Inc. and the way that we collect, use, maintain and disclose information collected from persons (“Users”) on our website www.peakresidential.com ("Site"). This policy does not apply to any third-party websites, services, or applications even if they are accessible through our website or services. This policy applies to the general site, mobile application, and other online offerings and not to customers who have access to Vendor, Tenant or Owner portals.

Links to Other Sites

Our Site may contain links to websites and services that are owner or operated by third parties (“Third-Party”). Any information that you provide on or to a Third-Party or that is collected by a Third-Party is provided directly to the owner or operator of the Third-Party and is subject to the owner’s or operator’s privacy policy, we are not responsible for the content, privacy or security practices and policies of any Third-Party. To protect your information, we recommend that you carefully review the privacy policies of all Third-Party sites and services that you access.

Collection and Use of Information

When you visit www.peakresidential.com, we collect personal identification information from Users in a variety of ways. This includes information about your web browser, IP address, time zone, and some of the cookies that may be installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site.

Our main goal in collecting information is to provide and improve our Site and related services, to administer your use of the Site, and to enable you to enjoy and easily navigate our services.

When you fill out a form on the Site, we collect certain information from you, including your name, email address, phone number, your business name, and other information relating to the type of services or information you are seeking that will allow us to better serve you.

Users may, however, visit our Site anonymously. We will collect personal identification information from Users only if they voluntarily submit such information to us. Users can always refuse to supply personal identification information, except that it may prevent them from engaging in certain Site related activities.

We may offer social media content such as forums, blogs, or social media pages. Any content you provide on these channels will be considered “public” and not subject to privacy protections.

Information Collected Using Cookies and other Web Technologies

Like many website owners and operators, we use automated data collection tools such as Cookies and Web Beacons to collect certain information. We may collect certain information automatically when you use the services. This information may include your Internet protocol (IP) address, user settings, MAC address, cookie identifiers, mobile carrier, mobile advertising and other unique identifiers, details about your browser, operating system or device, location information, Internet service provider, pages that you visit before, during and after using the services, information about the links you click, and other information about how you use the services. Information we collect may be associated with accounts and other devices.

“Cookies”

Cookies are small text files that are placed on your device by a Web server when you access our Site. We may use both session Cookies and persistent Cookies to tell us how and when you interact with the Site. We may also use Cookies to monitor aggregate usage and web traffic routing on our Site and to customize and improve the Site. Unlike persistent Cookies, session Cookies are deleted when you navigate away from the Site and close your browser. Although most browsers automatically accept Cookies, you can change your browser options to stop automatically accepting Cookies or to prompt you before accepting Cookies. Please note, however, that if you do not accept Cookies, you may not be able to access all portions or features of the Site. Some Third-Party services providers that we engage (including Third-Party advertisers) may also place their own Cookies on your device. Note that this Privacy Policy covers only our use of Cookies and does not include use of Cookies by such third parties.

“Web Beacons”

Web Beacons, also known as Web bugs, pixel tags or clear GIFs are tiny graphics with a unique identifier that may be included on our Site for several purposes, including to deliver or communicate with Cookies, to track and measure the performance of our Site, to monitor how many visitors view our Site, and to monitor the effectiveness of our advertising. Unlike Cookies, which are stored on the user’s device, Web Beacons are typically embedded invisibly on web pages or in email.

Information Related to Use of the Site

Our servers automatically record certain information about how a person uses our Site (we refer to this information as “Log Data”), including both Account holders and non-Account holders (either, a “User”). Log Data may include information such as a User’s Internet Protocol (IP) address, browser type, operating system, the web page that a User was visiting before accessing our Services, the pages or features of our Services to which a User browsed and the time spent on those pages or features, search terms, the links on our Site that a User clicked on and other statistics. We use Log Data to administer the Site and we analyze (and may engage Third Parties to analyze) Log Data to improve, customize and enhance our Site by expanding their features and functionality and tailoring them to our Users’ needs and preferences. We may use a person’s IP address to generate aggregate, non-identifying information about how our Site are used.

Information Sent by Your Mobile Device

We collect certain information that your mobile device sends when you use our Site, like a device identifier, user settings and the operating system of your device, as well as information about your use of our Site.

Location Information

When you use our App, we may collect and store information about your location by converting your IP address into a rough geo-location or by accessing your mobile device’s GPS coordinates or coarse location if you enable location services on your device. We may use location information to improve and personalize our Site for you. If you do not want us to collect location information, you may disable that feature on your mobile device.

Information from Other Sources

We may obtain information about you from other sources, including through third party services and organizations to supplement information provided by you. Information we collect through these services may include your name, (list other information from third party sources). This supplemental information allows us to verify information that you have provided to us and to enhance our ability to provide you with information about our business, products, and Services.

Provide you with additional content and Services, such as

• Furnishing you with customized materials about offers, products, and Services that may be of interest, including new content or Services.
• Auditing relating to interactions, transactions, and other compliance activities.
• Other purposes you consent to, are notified of, or are disclosed when you provide personal information.

Automated profiling 

We may use technologies considered automated decision making or profiling. We will not make automated decisions about you that would significantly affect you, unless such a decision is necessary as part of a contract, we have with you, we have your consent, or we are permitted by law to use such technology. You may escalate any concerns you have by contacting us below.

Process Information on Behalf of Our Customers (as processors) 

Our customers may choose to use our Services to process certain data of their own, which may contain personal information. The data that we process through our Services is processed by us on behalf of our customer, and our privacy practices will be governed by the contracts that we have in place with our customers, not this Privacy Policy.

 If you have any questions or concerns about how such data is handled or would like to exercise your rights, you should contact the person or entity (i.e., the data controller) who has contracted with us to use the Service to process this data. Our customers control the personal information in these cases and determine the security settings within the account, its access controls, and credentials. We will, however, aid our customers to address any concerns you may have, in accordance with the terms of our contract with them. For a list of our sub-processors, contact us as described below.

Use De-identified and Aggregated Information 

We may use personal information and other data about you to create de-identified and aggregated information, such as de-identified demographic information, de-identified location information, information about the computer or device from which you access our Services, or other analyses we create.

Share Content with Friends or Colleagues 

Our Services may offer various tools and functionalities. For example, we may allow you to provide information about your friends through our referral services. Our referral services may allow you to forward or share certain content with a friend or colleague, such as an email inviting your friend to use our Services.

How We Use Automatic Collection Technologies 

We, as well as third parties that provide content, advertising, or other functionality on the Services, may use cookies, pixel tags, local storage, and other technologies to automatically collect information through the Services. Our uses of these technologies fall into the following general categories:

• Operationally Necessary. This includes technologies that allow you access to our Services, applications, and tools that are required to identify irregular site behavior, prevent fraudulent activity, and improve security or that allow you to make use of our functionality.
• Performance Related. We may use technologies to assess the performance of our Services, including as part of our analytic practices to help us understand how our visitors use the Services.
• Functionality Related. We may use technologies that allow us to offer you enhanced functionality when accessing or using our Services. This may include identifying you when you sign into our Services or keeping track of your specified preferences, interests, or past items viewed.
• Advertising or Targeting Related. We may use first party or third-party technologies to deliver content, including ads relevant to your interests, on our Services or on third party sites.

Cross-Device Tracking 

Your browsing activity may be tracked across different websites and different devices or apps. For example, we may attempt to match your browsing activity on your mobile device with your browsing activity on your laptop. To do this our technology partners may share data, such as your browsing patterns, geo-location, and device identifiers, and will match the information of the browser and devices that appear to be used by the same person.

Notice Regarding Third Party Websites, Social Media Platforms and Software Development Kits  

The Services may contain links to other websites, and other websites may reference or link to our website or other Services. These other websites are not controlled by us. We encourage our users to read the privacy policies of each website and application with which they interact. We do not endorse, screen, or approve and are not responsible for the privacy practices or content of such other websites or applications. Visiting these other websites or applications is at your own risk.

Our Services may include publicly accessible blogs, forums, social media pages, and private messaging features. By using such Services, you assume the risk that the personal information provided by you may be viewed and used by third parties for any number of purposes. In addition, social media buttons such as Facebook, LinkedIn and Twitter (that might include widgets such as the “share this” button or other interactive mini-programs) may be on our site. These features may collect your IP address, which page you are visiting on our site, and may set a cookie to enable the feature to function properly. These social media features are either hosted by a third party or hosted directly on our site. Your interactions with these features apart from your visit to our site are governed by the privacy policy of the company providing it.

We may use third party APIs and software development kits (“SDKs”) as part of the functionality of our Services. APIs and SDKs may allow third parties including analytics and advertising partners to collect your personal information for various purposes including to provide analytics services and content that is more relevant to you. For more information about our use of APIs and SDKs, please contact us as set forth below.

Information Shared with Our Services Providers

We may engage Third-Party services providers to work with us to administer and provide the Site. These Third-Party services providers have access to your personal information only for the purpose of performing services on our behalf.

Information Shared with Business Partners and Affiliates 

We may provide personal information to business partners with whom we jointly offer products or services. In such cases, our business partner’s name will appear along with ours. We may also share personal information with our affiliated companies.

Advertising Partners  

Through our Services, we may allow third party advertising partners to set Technologies and other tracking tools to collect information regarding your activities and your device (e.g., your IP address, mobile identifiers, page(s) visited, location, time of day). We may also combine and share such information and other information (such as demographic information and past purchase history) with third party advertising partners. These advertising partners may use this information (and similar information collected from other websites) for purposes of delivering targeted advertisements to you when you visit third party websites within their networks. This practice is commonly referred to as “interest-based advertising” or “online behavioral advertising. We may allow access to other data collected by the Services to share information that may be useful, relevant, valuable, or otherwise of interest to you. If you prefer not to share your personal information with third party advertising partners, you may follow the instructions below.

Information Disclosed in Connection with Business Transactions

Information that we collect from our users, including personal information, is considered a business asset. Thus, if we are acquired by a Third-Party because of a transaction such as a merger, acquisition, or asset sale or if our assets are acquired by a Third-Party in the event we go out of business or enter bankruptcy, some or all of our assets, including your personal information may be disclosed or transferred to a Third-Party acquirer in connection with the transaction.

Information Disclosed for Our Protection and the Protection of Others

We cooperate with government and law enforcement officials or private parties to enforce and comply with the law. We may disclose any information about you to government or law enforcement officials or private parties as we, in our sole discretion, believe necessary or appropriate: (i) to respond to claims, legal process (including subpoenas); (ii) to protect our property, rights and safety and the property, rights and safety of a third party or the public in general; and (iii) to stop any activity that we consider illegal, unethical, or legally actionable activity.

Device Information

We may collect non-personal identification information about Users whenever they interact with our Site. Non-personal identification information may include the browser name, the type of computer and technical information about Users means of connection to our Site, such as the operating system and the Internet service providers utilized and other similar information. This information is referred to as “Device Information.”

Cookies and Internet-Based Advertising

You may stop or restrict the placement of technologies on your device or remove them by adjusting your preferences as your browser or device permits. The online advertising industry also provides websites from which you may opt out of receiving targeted ads from data partners and other advertising partners that participate in self-regulatory programs. You can access these and learn more about targeted advertising and consumer choice and privacy, at:

www.networkadvertising.org/managing/opt_out.asp

www.youronlinechoices.eu/

www.youradchoices.ca/choices/

www.aboutads.info/choices/   

To separately make choices for mobile apps on a mobile device, you can download DAA’s AppChoices application from your device’s app store. Alternatively, for some devices you may use your device’s platform controls in your settings to exercise choice.

Please note that you must separately opt-out in each browser and on each device. Advertisements on Third-Party websites that contain the AdChoices link may have been directed to you based on information collected by advertising partners over time and across websites. These advertisements provide a mechanism to opt-out of the advertising partners’ use of this information for internet-based advertising purposes.

To opt out of Facebook targeted advertising please visit: www.facebook.com/568137493302217

To opt-out of Google’s collection and processing of data generated by your use of the services please visit:

https://tools.google.com/dlpage/gaoptout

How We Use Collected Information

Peak Residential, Inc may collect and use Users personal information for the following purposes:

1. To run and operate our Site - We may need your information display content on the Site correctly.
2. To improve customer service - Information you provide helps us respond to your customer service requests and support needs more efficiently.
3. To personalize user experience - We may use information in the aggregate to understand how our Users as a group use the services and resources provided on our Site.
4. To improve our Site - We may use feedback you provide to improve our products and services.
5. To send periodic emails - We may use the email address to send User information and updates pertaining to their order. It may also be used to respond to their inquiries, questions, and/or other requests.
6. To screen for potential risk or fraud.
7. To communicate with you.
8. To provide you with information or advertising relating to our products and services

Do Not Track

Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.

How We Protect Your Information

We adopt appropriate data collection, storage and processing practices and security measures to protect against unauthorized access, alteration, disclosure or destruction of your personal information, username, password, transaction information and data stored on our Site.

Sharing Your Personal Information

We do not sell, trade, or rent Users personal identification information to others. We may share generic aggregated demographic information not linked to any personal identification information regarding visitors and users with our business partners, trusted affiliates and advertisers for the purposes outlined above. We use third-party service providers to help us operate our business and the Site or administer activities on our behalf, such as sending out newsletters or surveys. We may share your information with these third parties for those limited purposes if you have given us your permission.

Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

Electronic Newsletters

If User decides to opt-in to our mailing list, they may receive emails that include company news, updates, related product, or service information, etc. We may use third-party service providers to help us operate our business and the Site or administer activities on our behalf, such as sending out newsletters or surveys. We may share your information with these third parties for those limited purposes if you have given us your permission.

Data Retention

We store the personal information we receive ad described in this Privacy Policy for as long as you use our Services or as necessary to fulfill the purpose(s) for which it was collected, provide our Services, resolve disputes, establish legal defenses, conduct audits, pursue legitimate business purposes, enforce our agreements, and comply with applicable laws.

The Security of your Information

We take reasonable administrative, physical, and electronic measures designed to protect the information we collect from or about you from unauthorized access, use or disclosure. Please be aware that no method of transmitting information over the Internet or story information is completely secure. Accordingly, we cannot guarantee the absolute security of any information.

Your Choices

We offer you choices regarding the collection, use and sharing of your personal information and we will respect the choices you make. Please not that if you decide not to provide us with the personal information that we request, you may not be able to access all the features of the Site.

Opt-Out.

We may send you free newsletters and emails that directly promote our Site and services. When you receive such promotional communications from us, you will have the opportunity to “opt-out” (either through your Account or by following the unsubscribe instructions provided in the email you receive). We do need to send you certain communications regarding the Site and you will not be able to opt-out of those communications such as updates to Terms of Use, Privacy Policy etc.

Deleting your Information

If you want us to delete your personal information and your account, please contact us at privacy@peakresidential.com with your request. We will take steps to delete your information as soon as we can, but some information may remain in archived/backup copies for our records or as otherwise required by law.

California Privacy Rights

California residents may request and obtain from us, once a year and free of charge, a list of third parties, if any, to which we disclosed their personal information for direct marketing purposes during the preceding calendar year and the categories of personal information shared with those third parties. If you are a California resident and wish to obtain the information, please submit your request by sending us an email at privacy@peakresidential.com with “CA Privacy Rights” in the subject line or by writing to us at Peak Residential, Inc. 5655 Walnut Avenue Orangevale, CA 95662.

Our Policy toward Children

Our services are not directed to children under 13 and we do not knowingly collect personal information from children under 13. If we learn we have collected personal information of a child under 13, we will take steps to delete such information from our files as soon as possible.

Changes to this Privacy Policy

Peak Residential, Inc has the discretion to update this privacy policy at any time. When we do, we will post a notification on the main page of our Site, revise the updated date at the bottom of this page and send you an email. We encourage Users to frequently check this page for any changes to stay informed about how we are helping to protect the personal information we collect. You acknowledge and agree that it is your responsibility to review this privacy policy periodically and become aware of modifications.

Your Acceptance of These Terms

By using this Site, you signify your acceptance of this policy. If you do not agree to this policy, please do not use our Site. Your continued use of the Site following the posting of changes to this policy will be deemed your acceptance of those changes.

Contacting Us

If you have any questions about this Privacy Policy, the practices of this site, or your dealings with this site, please contact us privacy@peakresidential.com.

Peak Residential, Inc.

5655 Walnut Avenue

Orangevale, CA 95662

This document was last updated on January 25, 2021.